Graphic Design: Marketing Design

Marketing design is all about creating visual materials that effectively promote a product, service, or brand. This can include everything from ads and packaging to website design and social media content. A good marketing designer understands how to use color, typography, and other design elements to grab attention and communicate key messages. They also have a great understanding of the target audience and what will resonate with them.

Similar to brand design, marketing design is focused on marketing products and services rather than actively shaping the brand itself.